One of the services offered at Thrive is "Social Media Management". We manage the Facebook accounts for a number of businesses. If you would like to hear more, feel free to give us a call at 419-776-7000.
But we also get a lot on inquiries wanting to know "what are some of the best practices" that you use to build an engaging, successful Facebook account?
Here are our three top picks.
- Post, with pictures three times per week. If people have taken the time to follow you, reward them with what they expect - fresh content and photos.
- Answer every post. If someone takes the time to attempt to engage you (positive or negative) be a good host and reply. "Thanks for bring that to our attention, Jeff. I never thought of it in those terms before..." One of the most powerful elements of Facebook (and other social media programs) is that it is a marvelous listening post. How many times have you wondered what your customers might think?
- Ask questions. As marketers, we are accustom to pushing messages out (advertising) and complaining when the ads don't work. Facebook is a great way to ask your core consumers what they think.
There are plenty of other ideas we will share in the month's to come, but cover the basics to create an engaging Facebook account.
Post + Answers + Questions = Success!