What do Bourbon, Penguin, Vince, Panda and Pigeon all have in common?
They are names for the changes to the Google Search Engine Algorithm that Google has used for public announcements.
Here is a great infographic showing changes to the Google SERP algorithm over the past 13 years. Many thank to Moz.com for providing the information used in this infographic.
Thanks to HubSpotfor sharing this image!
Since April of 2015, Google has launched a number of additional changes to the search algorithm, including Possum, Mobile Friendly 2 and RankBrain. To learn more, visit Moz.com.
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